OUR
METHOD

At Coloplast we strive to design products that are uncomplicated, intuitive and safe to use, to substantially improve our users experience and making their lives easier. We use illustrations to clearly and efficiently explain something. Our product can be shown in three different styles - seductive, descriptive and feature. Our photos and images are essential to the Coloplast Visual Identity and help us communicate with healthcare professionals.

TYPES OF IMAGERGY

DESCRIPTIVE

01

How to use - If you need to explain how to use Coloplast products, you can use clinical photography if using illustrations would be inappropriate or ineffective.

Feature product shots can be usedto display our products in a detailed and focused way.

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EXAMPLES

SEDUCTIVE

02

Abstracts - Maintaining a commitment to quality photography lets us showcase our products' high quality and instant appeal.

Our products in simple and balanced studio settings. In the studio, we always showcase our products against a grey background. It's a reliable way to put our products in the spotlight and highlight their quality and innovation.

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EXAMPLES

INSTRUCTIONAL

03

If you need to explain how to use Coloplast products, you can use clinical photography if using illustrations would be inappropriate or ineffective.

EXAMPLES

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PACKAGEGING

04

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

EXAMPLES